Our online data cleansing tool, Data8Online, has always given you a unique level of control over how your data is processed while keeping the system accessible to users without in-depth technical knowledge. One of our more powerful features, available to power users, is "cascades".

This feature allows you to define exactly how your data should flow through our system. If you want only those records remaining after de-duplication to be screened through MPS, then new addresses found from NCOA and deceased records checked at these new addresses, this is all possible with cascades.

Using cascades allows you to ensure you never pay for both a deceased and goneaway flag for the same record in those rare circumstances where someone appears on one of our deceased data sources and one of our goneaway data sources, while keeping control over which type of flag is most important to your business processes.

If you want to use cascades, please contact your account manager who will be able to enable them on your account.

Our postcode lookup software can be configured to integrate with virtually any application, whether it is off-the-shelf or a bespoke database. One common request we get is to add our postcode lookup functionality into Goldmine.

To get started, download and install a free trial of our postcode lookup software.

Download our Goldmine postcode lookup configuration file and save it to your desktop.

Double-click on the "8" icon in your system tray next to the Windows clock and enter your username and password details, and select the "Free Trial" licence type. Under the "Application Settings" tab, click "Import..." and select the Goldmine.xml file you have just downloaded.

You can now start entering addresses as shown in the video above. Within the "Company" field, press Ctrl+8 to bring up the Data8 Postcode Lookup software, and enter the postcode and optional building name or number to find the address, then click the "Insert Address" link next to your chosen address to update the Goldmine record.

I'm pleased to announce the immediate availability of our new USA telephone validation web service, expanding the reach of our suite of lead validation web services even further.

This new service validates any US telephone number to exchange level (1 + first 6 digits), while coping with any number format.

To make it even easier to add high quality validation into your online lead generation forms, we've also updated our range of ASP.NET validation controls so you can just drag & drop US telephone number validation functionality into your site.

We can now offer you the following range of lead validation tools to improve the quality of your data:

• Mobile (cell phone) validation - worldwide
• Email address validation - worldwide
• Salacious name & address identification - worldwide
• Telephone number validation - UK and USA
• Postcode lookup - UK
• Telephone number appending - UK

Whether you are a UK customer or based worldwide, Data8 can provide you with the facility to validate any mobile phone or cell phone number.

We have sample coding available for Javascript, ASP.NET, c#, VB.NET, ADO(ASP/MS Office/VBScript/VB6) or PHP.
We've taken the hard work out of setting up the service, this combined with the help and support from our highly skilled technical support people, we can get you up and running in a matter of minutes.

Our mobile validation service can identify which country the mobile / cell phone is registered in, which country it is currently in, the network it registered to and also indicate any porting history.

Most of our customers use this service as they have cheaper access to specific mobile / cell networks for sending SMS campaigns.
For example you may have preferential pricing with a specific carrier network.  We can quickly and easily identify all of the numbers which are subscribers to that network, and you can specifically process your SMS campaign via your preferred provider.
This will both save you money, but also reduce the bounce rate of any campaign giving you a much more accurate response rate.

This service works anywhere in the world, for all mobile / cell numbers worldwide.

This service is available in batch via our data cleansing portal data8online, or our real time lookup service.
By clicking here you can view a sample of our mobile validation service / cell validation service and see it in action!

All our data capture and validation web services are available via SOAP, REST (simple XML), Ajax and ADO Recordset interfaces. Here I'll take a quick look at the REST interface to our postcode lookup service.

The main URL for the postcode lookup service is http://webservices.data-8.co.uk/addresscapture.asmx, and the main operation within the service to retrieve a list of addresses within a postcode is called GetFullAddressSimple. This method takes 5 parameters:

1. username - your Data8 username
2. password - your Data8 password
3. licence - the type of license you have for the service, e.g. WebClickFull for website integration or InternalUserFull for internal line-of-business software integration
4. postcode - the postcode to get the addresses from
5. building - an optional building name or number to search for within the postcode

Combining these bits of information gives us the final URL to get address details:

http://webservices.data-8.co.uk/addresscapture.asmx/GetFullAddressSimple?username=your-username&password=your-password&licence=InternalUserFull&postcode=CH65+2HQ&building=

This URL returns an XML document containing all the details of the matching addresses ready for you to display to the user of your application or website.

If you have any questions about this or any of the other interfaces to our web services, please don't hesitate to get in touch on 0151 355 4555 or email info@data-8.co.uk for assistance.