Validate all your data at the first customer touch point

Many companies including ourselves offer a postcode lookup solution enabling you to ensure you gain the correct PAF standard address at the point you capture a customer’s address. Address capture solutions are becoming standard whether the details are obtained on a contact form, ecommerce site or through an internal business application such as a CRM system.

Heavy importance is placed upon utilising address capture solutions for obvious reasons such as the information being key to your contact strategy and in turn key to reduced costs. However other details which are just as vital or potentially even more so are often left unchecked and left invalidated.

At data8 we understand the importance of ensuring all of the data you collect is correct at the first available point of collection. This is why we have enabled you the ability to use the power of Web Services to validate all your customers contact details at any or all of your customer touch points.

Validate you are gaining a callable landline telephone number by checking in real time against all UK callable telephone numbers. Once you have taken the landline number next validate the mobile number is correct and not only assigned to an individual but check it is a live regularly used mobile. Finally ensure that you have obtained an email address which has a real active domain which can accept messages.