by jezwalker
6. May 2011 13:49
When you’re trading on the web, speed is everything. More than ever, the functionality and performance of your website matters. Once you've chosen a fast hosting company and meticulously planned the site to reduce the number of clicks to a bare minimum you're almost done, right? Well not necessarily? ...
... At Data8 we are constantly surprised to see excellent quality websites capturing poor quality data. Of course, the new sophisticated technologies such as interactive games, advanced graphics and High Quality videos attract attention and put your brand out there. However the technology behind the marketing plan should make the buying process as simple as possible for your customer.
Our postcode lookup address capture service, for example can reduce keystrokes by up to 90% reducing cart abandonment. Other services such as live telephone number validation and mobile validation strengthen the quality of personal data that you capture at the source and can give you a second chance to ensure you can make contact with the prospects you have worked so hard to attract.