The Bereavement Register (TBR)

The Bereavement Register (TBR) was launched in February 2000 as a service to the consumer to ensure the prompt removal of a deceased's details from the databases of direct mail companies.

The REaD Group owns and maintains the TBR and licenses Data8 to resell the service as part of their deceased suppression service. Using data cleansing to remove deceased records will avoid causing distress to bereaved relatives and will protect your brand. It can focus your resources in the right direction and reduce the costs of wasted communications.

The majority of the data contained in the TBR file is received by using Death Certificate wallets that are circulated to funeral directors and registrars. This method means that deceased information arrives very quickly on the file, usually within a few weeks of death.

• The Bereavement Register (TBR) Product Sheet

Details

Data8 Services using The Bereavement Register (TBR)

Deceased Suppression - TBR is used within our deceased suppression service along with many other sources of deceased data. You can get a free data quality audit to find out how many of your records are deceased by using our online data cleansing service Data8online.