New Business data cleansing services on Data8Online
Submitted: 06 November 2008
Data8Online has produced a NEW data cleansing service which can now cleanse B2B data as well as B2C data. Services available are:
- PAF cleansing
- Telephone number appending
- CTPS screening
- De-duplication
PAF cleansing
PAF Cleansing will ensure that the addresses you hold are as accurate as can be according to the Royal Mail’s Postal Address File (PAF). Using PAF you can instantly lower the amount of undelivered/returned mailing by suppressing, flagging or updating the records.
Telephone Number Appending
Using the BT OSIS file, we are able to append business telephone numbers to your data. We can also provide you with additional numbers as it is frequently the case that businesses have more than one telephone number registered - we can check and return up to three telephone numbers for you to use. The more numbers you hold, the more likely you will be able to get and keep in touch with your existing/prospective clients. The source we use for this is considered to be the best resource for providing available telephone numbers as it receives around 50,000 updates every day.
CTPS
This is an essential service for your business if you intend to use the numbers for telemarketing as you are legally obligated to ensure that the numbers are CTPS (Corporate Telephone Preference Service) screened.
Deduplication
Duplication need no longer be a problem. Selecting our de-duplication option will remove any data you hold that is on your records more than once. Informing the consumer of details and offers twice is not a necessary step (unless this is part of your marketing plan?!) so de-dupe your records today and take out records that have been mistakenly duplicated.
Mixed Processing
These data cleansing options are also available as a 'mixed' service that allows us to process both residential and business data at the same time. This is beneficial to anyone who has mixed data, or is not sure whether the data includes “real” businesses or SOHOs (Small Office/Home Office). The files that you upload will be processed against both residential and business services data, allowing us to give you two separate audits which can help decide which you need to buy.
Use Data8online now to cleanse your business data