Sustainable Data

Everyone understands that the environment should be protected for future generations, but the real challenge is persuading businesses that this can be done without harming the bottom line.

Sustainable Data takes all of the data aspects within PAS2020, and offers Direct Marketers a one-stop solution to ensure that their data and data processes are compliant. The additional benefit is that it will enable you to comply with all of the data conditions of the Royal Mail's Sustainable Mail solution enabling Direct Marketers to save up to an additional 4.7% off their postage costs.

PAS2020 Compliance
Helps you achieve PAS2020 compliance
Simple Pricing
Annual License Fee
Royal Mail Discounts
4.7% Discount with Sustainable Mail
OptOutLive
Unique Unsubscribe Facility
PAF Cleansing
Ensures 90% or 95% PAF Compliance
Gone Away Suppression
Removes goneaway records
Deceased Suppression
Removes deceased records
MPS Suppression
Removes MPS (including MPS Deceased)
Returns Handling
Allows for efficient returns handling
Certificate of Compliance
Generates certificate to prove compliance

Sustainable Data is Data8's unique data cleansing tool to help you save money on your mailings and help the environment by meeting the targeting and suppression requirements of the PAS 2020 standard. For an annual license fee you get access to all of our services to help you achieve PAS2020 compliance and maximise Roayal Mail discounts.

Get started now by uploading your data file. You'll be taken through a quick process to help us understand your file and our 24/7 service will get straight to work - perfect for those rush jobs!

Potential Savings

Sustainable Data offers demonstrable savings to Direct Marketers. By using Sustainable Data, you ensure that all data aspects of your mailing are Sustainable Mail compliant which means that you can benefit from a further 4.7% off you mailing costs with Royal Mail. The exact value of the saving depends on the type and volume of mailings, but some examples have been created below.

Example Savings - a 50,000 mailing of Letter items sent using Mailsort 3, 120 will cost £8399.50. Sustainable Mail at intermediate level will entitle you to a further saving of £394.78.

A mailing of 100,000 holiday brochures (200g) sent Mailsort 2, 1400 will cost over £33,000 but you can save £1584.63 by using Sustainable Mail.

On top of this, you no longer need to buy an MPS licence or PAF cleansing software as this is all included in your annual licence fee.

Also, the service includes various data cleansing services such as PAF Cleansing and MPS Screening meaning that you no longer need to subscribe to these files yourself. The MPS licence costs £720 annually.

Perhaps the biggest saving, however, is the long term saving that the unique unsubscribe option brings. Offering your prospects an easy way of unsubscribing from unwanted mailings ensures that you are not wasting printing and postage for years to come. And that's all before we mention the environmental savings.