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Every business has duplicates in their database, but having large volumes of them is costly and damaging to your brand. Our exclusive product, Duplicare, is an automated tool designed to dedupe, merge and standardise multiple records all at once.

With advanced data matching, quick, seamless merging, and automatic, real-time deduplication, our flagship product eliminates and prevents duplicates with more accuracy, control and speed than ever before.

By using Duplicare, you’ll achieve a high quality database, leading to increased user adoption, and an accurate view of all your records. This will provide you with a more accurate insight into sales and demographic statistics, while saving you considerable time and money contacting the same customers twice, and boosting your brand reputation.




Thanks to our expanding list of Data8 exclusive features, Duplicare has proven to add value to even the most chaotic databases; restoring unmatched data quality that’s been long lost over a sustained period of neglect

Global search 

A cross entity search with configurable fuzzy logic to find records efficiently and prevent duplicates being entered.

Fuzzy matching

Our cutting-edge platform extends beyond exact matches, meticulously inspecting every record for variations in spelling, fuzzy errors and abbreviations to ensure no duplicates are missed.

Build-your-own matching rules

With options including ‘exact match’, ‘exact match across fields’ and ‘single value match’, as well as unlimited ‘and/or’ rules, you can quickly and easily build advanced matching procedures to meet your unique needs.

Build your own merge rules

Using Duplicare’s simple UI, you can quickly add individual rules to any number of fields in order to create the best singular record. Merge options include; ‘filter and sort’, ‘value for master record’, ‘use most common value’ and ‘use most common value across set of fields’.

Configurable exclusion rules

If specific records are detected as potential matches, but are not duplicates, you can create an exclusion rule to prevent them from being detected in any future dedupe runs.


Using our simple multi-merge interface and seamless drag and drop functionality, you can combine multiple records simultaneously, merging any field in order to create an accurate master record without losing any required information.

Quick merge

Based on predefined, customisable rules, you can merge any number of records of any entity with one click

Remember this record

A Data8 exclusive feature designed to display two or more user-selected records on the same screen without having to use advanced find. 

Schedule batch dedupes

Based on pre-built rules, you can set batch dedupes to take place hourly, daily, weekly, or monthly. Plus, multiple schedules can be set up on specific entities.

Advanced merge options

Following on from the batch dedupe, you can choose whether to carry out the merge automatically based on pre-set rules, or whether you’d like to do it manually using our simple multi-merge interface.

Phone Standardization

Automatically amend phone number into your preferred format (international or national formatting), to ensure consistency throughout your database and increasing the chance of duplicates being detected.

Address Standardization

Automatically modify addresses into a consistent format, filling in missing fields to provide more accurate data and ensure higher chances of detecting duplicates.

If you want to speak to a member of the team to find out more about Duplicare




Customisable rules

With a simple navigation and interface, you can quickly and easily create custom matching rules dependent on your business needs to capture all possible duplicate records.

Easy integration

Designed with you in mind, Duplicare is downloadable from Microsoft AppSource, and is easily integrated into Microsoft Dynamics CE, reducing setup time and development costs.

A single customer view

By eliminating all variations of multiple customer records collected over time, you gain a clean, accurate and up to date database with a single view of every customer.

Enhances business intelligence

Cleansing your database of duplicates provides a more accurate insight into sales and demographic statistics, allowing you to make more informed and effective marketing strategies

Up to date

To stay at the forefront of our ever-changing industry, we constantly develop Duplicare to offer a next-generation experience. You can find the latest version notes here

Saves time and money

By deduping your database, you’ll cut time and money spent contacting the same customers twice, while enhancing customer satisfaction and improving your brand reputation.

Check out the step by step guide to how Duplicare works


With market-leading technology, Duplicare scans every entity to detect all potential duplicates within a database.

Looking beyond simple matches, Data8 checks for variations in names, email addresses, house addresses and company names to capture all potential replicas.

Duplicare offers the ability to do much needed checks such as comparing multiple email address or telephone numbers and offers many more rules in order to build a bespoke set of duplicate rules that work for your business.

Multi Merge

Duplicare adds the ability to merge more than 2 records at any time and by using custom rules that we will help you build you can add intelligence into your merging window to make the process quick and simple whilst keeping the highest level of data quality possible.

With a master selection rule, you can choose between conflicting record contents, select different contact details from each record, and merge any field within Dynamics via our easy to use UI.

Any existing business processes that rely on merge will still function as normally and Duplicare simply sits on top and maximises efficiency.

Prevention  Example
Prevention Example


Did you know Duplicare can be exposed to portals and web forms via API? This enables automatic deduplication in real time.

By merging live data with ghost records at point of entry, you eliminate the creation of multiple records, reducing the need for regular dedupe runs.

Duplicare can also be used during any import process so your data imports can be more accurate than ever before.


Why not organise a time and date to suit you to chat with one of the team about Duplicare

Schedule online demo


Want to chat to one of the team now? That's great, just call 0151 355 4555