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High-quality customer data aids automotive companies to execute multi-channel marketing and targeted communications

 

Inaccurate data throws many obstacles - unreliable analysis, high email bouncebacks, high costs, and diminished reputation. Automotive companies who focus on achieving good quality data reduce these obstacles and improve results within company-wide objectives.

Validation, cleansing, enrichment, and management of data improve customer management, communications, analysis and ultimately improves ROI.

Benefits of implementing data quality solutions

 

 

Enable loyalty programs and multi-channel marketing

Improve ROI by reducing costs by only contacting relevant and valid customers

Strengthen customer targeting and profiling initiatives

Improve management of contact data - country specific formatting and standardisation

Address Validation

Autofill details from a postcode or partial address using Predictive Address™ & Postcode Lookup™

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Phone Validation

Seamlessly validate and update national & international telephone numbers including landline and mobile.

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Email Validation

Check your email addresses are correct, complete, and without errors or any form of duplicate entries. Help whitelist your data.

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Automotive Suggestions

Data Validation

Integrates seamlessly to avoid errors in input, ensuring that data quality is improved and maintained quickly to avoid losing engagement and interest.

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Data Cleansing

Correct errors from previous record submissions, refining data quality and consistency – from de-duplication to enriching, correcting and formatting.

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