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Retail & eCommerce Data Quality

Inaccurate customer data can severely impact the eCommerce and retail sectors. Errors and inconsistencies in data submissions can lead to ineffective marketing campaigns targeting the wrong audiences and increase failed deliveries; ultimately reducing customer satisfaction. Enhance your eCommerce data quality with Data8’s validation services.

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Retailers and eCommerce shops are utilising big data to understand their customers’ buying habits and trends more than ever. According to the Office of National Statistics (ONS) online spending rose in 2023 seeing online sales in July rising to 27.4% compared to pre-pandemic levels of 19.6% in February 2020. 

 

Customers now expect a more personalized and, crucially, improved experience. Retailers who meet this demand by utilizing data quality and management tools achieve a higher ROI compared to those who do not. From e-receipts in store to efficient form filling online, data input being correct for customers is essential. The Baymard Institute reported that the average cart abandonment rate in 2023 was 70.9%, with 22% of cases attributed to lengthy and complicated checkout processes. Real-time capture services can reduce the total number of human errors, upholding reputations and happy customers.

How can Data8 help?

Improve Customer Retention

Ensure customer loyalty, resulting in better customer satisfaction

Reduce Failed Deliveries

Improve efficiencies and reduce failed deliveries & maximise ROI

Optimise Online Checkout

Create smooth checkout process for customers to enhance satisfaction

Reach the Right Audiences

Ensure communications are sent to the correct recipients every time

Can’t find what you’re looking for or still unsure, contact our Client Services team with any questions or take a look at our FAQs

Monsoon Accessorize
"Data8 were a pleasure to work with. our Account Manager, Connor, supported us every step of the way whilst integrating the API, ensuring we had all the technical assistance we needed during the implementation."

Amish Chitroda, Project Manager
Read our Case Study
Ellis Brigham Mountain Sports
"I liked that the uptime is monitored by an independent third party, and I especially liked that Data8 were more flexible and offered a more cost effective billing option than our previous supplier."

Rob Pimlott, Website Manager
Read our Case Study
Benefit Cosmetics
"Data8 are highly recommended and the solution works easily and well! We’re very happy with PredictiveAddress."

Luke Schörnenberger, Ecommerce Manager at Benefit Cosmetics
Read our Case Study
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Our Retail & eCommerce Data Quality Services

eCommerce Data Validation Services

Improve the quality of submission forms and online checkout data to avoid mistaken customer information. Address validation services with Multiple-Residence & Not Yet Built data reduce failed deliveries for a smoother UX.
Our Data Validation Services

eCommerce Data Cleansing Services

Correct, consolidate, and standardise existing data within your Customer Relationship Management (CRM) systems. Enhance your database records to create single customer views, and improve data accuracy for marketing campaigns and success deliveries.
Our Data Cleansing Services

eCommerce What3Words Service

With what3words and PredictiveAddress™, go beyond the address and remove the need for free text fields such as ‘Additional Instructions' or ‘Note to Driver’. Let customers specify their exact delivery point, even in highly rural locations.
Our What3Words Service
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