Checkout Abandonment – Are you Tracking the Right Metric? It takes a lot of resources to make an ecommerce business successful. Potential customers suddenly abandoning during the checkout process is not only disappointing, but costly in both time and money.
Drive Value from Your Membership and Supporter Data
The secret to a great membership experience is personalisation. And by personalisation, we don’t mean using a first name at the start of an email!
The Deadline for Unclaimed Gift Aid is Fast Approaching
Did you know that the HMRC has estimated there’s over £500m of unclaimed Gift Aid for this tax year alone? According to UKFundraising, charities now have until the 5th of April to search for this missing revenue.
New Government Data Law set to Boost Economy
The government's revised data laws were introduced in Parliament on March 8, 2023.
Data Quality in the Public Sector
Data is fundamental in driving effective decision-making: bad data informs bad decisions. The Digital Transformation roadmap laid out by the UK Government is reliant on quality data.
Data Buzzwords Explained
Feeling out of the loop on the latest lingo? With the dynamic nature of data sphere there is an ever-growing list of buzzwords.